Use the procedure on a representative sample, keep the evidence, and record the next action.
Set rules for filter URLs
- Export parameterized URLs from logs, analytics, and crawl samples. Group by filter combination and number of generated URLs.
- Decide which combinations satisfy a distinct search need and deserve stable, indexable URLs with unique content.
- For other combinations, choose a consistent canonical, crawl, and internal-link policy. Do not block crawling if Google must see a noindex or canonical directive.
- Test top URLs and combinations, monitor crawl patterns, and verify that category and product pages remain discoverable.