Use Search Console’s Generative AI performance report to measure impressions from AI Overviews and AI Mode by page, country, device, and date. Google says the report was available worldwide as of August 31, 2026; it may be absent for a property with too few impressions or one excluded from Search generative AI features. The report has no AI-specific query or click metrics. For other answer products, keep a fixed prompt set and record product, region, language, date, answer, and cited URL.
Compare only the same prompts and context. Track brand mentions, recommendations, and citations separately; verify that each cited page supports the claim. Do not turn a small sample into “AI share of voice” for the whole market. Generative AI performance report help
Steps to follow
- Use the Generative AI performance report; if it is absent, check whether the property has enough impressions and is included in Search generative AI features.
- Save prompt, product, language, region, date, and source URL.
- Repeat the same prompt set on a schedule.
- Report counts and sample limits separately.