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Promote your app in the App Store: search, product pages and installs

We optimize your App Store product page: its title, subtitle and keywords, screenshots, and product pages for different audiences. For iOS apps, especially those with paying users. App Store fields have strict length limits, so wording needs to be precise; different ad channels may also benefit from their own product pages.

Does this sound familiar?

Keywords were chosen by guesswork · one page serves all channels · the listing does not explain why you are better · updates leave the copy unchanged.

What the business gets

a keyword set with overlap checks · title and subtitle matched to searches · screenshot and preview-video briefs · a custom product page plan by channel/audience · a product-page test plan · before/after report.

What we do

audit · keyword research · metadata within Apple’s rules · custom product pages · product-page tests · reporting.

Could someone find your app before they know its name?

How it works

audit and keyword research → metadata and custom product pages → your team publishes → product-page tests → monthly report.

Exclusions and no promises

rankings and installs are not guaranteed; publishing through your App Store Connect account and Apple Ads are excluded.

FAQ

Can everyone see App Store keywords? The keyword field is hidden from visitors, so we test hypotheses through rankings and performance trends. · Do we need separate pages for ads? Often they help when channels bring different audiences; we decide based on data.

An app-store listing is a shop window. The main point shouldn't be hidden behind the decor.

SurfUp has not published a dedicated ASO case study yet.

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SurfUp / studio

Even a great app needs a storefront people can notice.

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Latest materials

All materials

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